The Alice Anderson Fund - LaunchVic
LaunchVic Fund

Named after the founder of Australia’s first all-woman motor garage in the 1920s, the Alice Anderson Fund is a $10 million angel sidecar fund supporting women-led startups.

Our fund co-invests between $50,000 and $300,000 in early-stage deals put forward by investors to increase the funding pool available to Victorian women. Our investment is structured so that only 85c in the dollar is taken as equity; the rest is provided as a non-dilutive grant to the startup. This gives our women-led startups an extra upside.

With every dollar matched by three dollars of private investment, the Alice Fund will unlock close to $40 million for women founders by 2024.

Portfolio Companies

Rhianna Knight

Amble

A direct to consumer sustainable outdoors brand, reimagining the dated $12B outdoors industry.

Rhianna Knight

Amble

Rhianna Knight, Founder and Director

A direct to consumer sustainable outdoors brand, reimagining the dated $12B outdoors industry. https://ambleoutdoors.com.au/

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Sarah Agboola

mtime

A platform matching busy parents with vetted and trained ‘Moncierges’ who can do errands, chores, cleaning and babysit.

Sarah Agboola

mtime

Sarah Agboola, Founder and CEO

A platform matching busy parents with vetted and trained ‘Moncierges’ who can do errands, chores, cleaning and babysit. 

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Cara Davies

Steppen

A social fitness network for Generation Z.

Cara Davies

Steppen

Cara Davies, Co-Founder

A social fitness network for Generation Z.

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Dr Annie McAuley

TalkiPlay

Handheld devices bringing ordinary everyday objects to life for kids so that toys talk, sing and play games to reinforce speech and language.   

Dr Annie McAuley

TalkiPlay

Handheld devices bringing ordinary everyday objects to life for kids so that toys talk, sing and play games to reinforce speech and language. 
 

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Lina Xu

Telecare

A Victorian HealthTech building Australia’s largest virtual clinic

Lina Xu

Telecare

A Victorian HealthTech building Australia’s largest virtual clinic

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Application Guidelines

Application Guidelines
Investment Playbook

FAQs

Eligibility

How do you define a woman-led business?

Ownership of a startup can exist in many different forms.

Recognising this, the eligibility criteria for startups follows two pathways.

  • The startup is 50 per cent owned by at least one woman, prior to any investment;  OR
  • There is a 30 per cent ownership stake by women; including one woman in an executive role such as the CEO or CTO, and if there is a Board, it must have representation of at least 30 per cent women.

How do you define a startup?

LaunchVic defines startups as young technology-based businesses that use innovation to scale rapidly and capture global markets. Examples of technology include: software / app, artificial intelligence (AI), blockchain, advanced manufacturing & robotics, Internet of Things (IoT), big data analytics, augmented / virtual reality, 3D printing, advanced materials, genomics & life sciences (including BioTech & MedTech) and autonomous vehicles.

How do you define Victoran-based?

LaunchVic defines Victorian-based as the startup must have at least 50% of its assets and employees located in Victoria. The founder that meets the criteria for ‘woman-owned and led’ must be a person that has a primary residence in Victoria.

Who can apply?

Only investors can apply to the Fund on behalf of the startup they are investing in. It does not need to be the lead investor who applies to the Fund, however the application form does require investors to detail their experience investing in early stage startups. The fund is open to local and international Angel Networks, Early-Stage VCs and individual investors who must meet the criteria of a sophisticated investor or hold a valid AFSL license, and operate independently from the startup.

HOW WILL THE ALICE ANDERSON FUND DETERMINE ELIGIBILITY IN REGARD TO THE ‘WOMEN-LED’ CRITERIA WHEN THE FOUNDER SHARES ARE HELD IN A TRUST STRUCTURE?

If the women founder’s shares are held in a Trust structure, the Founder Trust and the Company will be required to make representations and warranties through a side letter to ensure the eligibility criteria are clearly met.

What type of investments will be ineligible for the Alice Anderson Fund co-investment?

Grant funding, in-kind service contributions, funding provided as part of an entry to an accelerator program, and related party investments are not eligible for The Alice Anderson Fund co-investment.

What type of investment instruments do you accept?

The Alice Anderson Fund will co-invest with private investors in priced rounds or via a SAFE Note or Convertible note

Can the founder personally invest in the startup?

Funding that founders put into the business is not considered by the Investment Committee. The Alice Anderson Fund will also not co-invest with related party investors. This means, the Fund will not co-invest with any spouse, child, parent, grandparent, brother, sister, uncle, aunt, nephew, niece, lineal descendent or adopted child (or spouse of the aforementioned) of the founders. If the investment round includes co-investment from both related and non related investors, the Alice Anderson Fund will only co-invest on the amount raised from the non-related investors.

Applying for funding

I'M A FOUNDER, HOW CAN I ACCESS THE FUND?

Investors apply on a founder’s behalf for this opportunity, so we recommend engaging with an angel group or VC Fund to access the fund. You can find a full list of investors over at findingstartups.launchvic.org.

What terms does the Alice Anderson Fund look for in investment documentation?

We have outlined some of the key terms we look out for in our investment playbook linked above.

Can Retrospective funding be included in the application?

No. Applications must be for a current investment opportunity. We won’t take into consideration amounts that have already been raised and banked with the startup.

AS AN INVESTOR DO I NEED TO APPLY FOR EACH NEW RELEVANT STARTUP?

Yes. If you have previously applied and are submitting an application for a new Investee Company from the same Investing Entity please email investments@launchvic.org to let us know and we will send you a shorter application form, for Investee Company and Deal Information only.

The application form asks for due diligence to be provided. What due diligence is required?

At a minimum due diligence must include the following: An assessment of the market opportunity, an overview of the traction the startup has had so far, the reasons for investing, an overview of the competitive landscape, use of funds (and runway the funds will provide), key risks and opportunities that have been identified, As the Alice Anderson Fund operates as a side car structure, the Investment Committee are relying on leveraging thorough due diligence of private investors to inform their investment decision. If you are not the lead investor and you are relying on the due diligence conducted by the lead investor, please upload the findings of the due diligence conducted by the lead investor. The Investment Committee will not be able to make a decision on any application without thorough due diligence being provided.

Timing

Does the investment round need to have been finalised before an application is submitted?

The investment round does not need to have been completely finalised before an application is submitted. The Alice Anderson Fund is able to pre-approve eligible applications prior to the investment round being finalised. This will enable founders to leverage Alice Anderson Fund support in conversations with other investors. In order for eligible applications to be pre-approved, they need to: – Have raised the minimum required for Alice Anderson Fund Investment ($150,000) – Give an indication of the expected size of the round – Complete the round within a six-month period of applying for Alice Anderson Fund and terms of investment pre-approved must stay the same.

If the investment is approved, what are next steps?

Once the investment is approved by the Investment Committee, LaunchVic will need to see evidence of all investment documentation and co-investment amounts from all investors in the round prior to finalising the investment. LaunchVic will also require a grant agreement be signed for the non-dilutive grant component of the investment.

How long does it take to assess my application?

The Investment Committee meets monthly to assess applications. The next meeting dates are December 13th, February 21st and March 21st. Please ensure you have submitted your application 10 business days prior to these dates to be considered. Once the Investment Committee meeting is complete, LaunchVic will contact you with an outcome within 48 hours. If you have any questions about this timeframe, please reach out to our team at investments@launchvic.org.